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If you have a product or service to sell, you cannot pass up this opportunity to expose your- business to millions of potential new customers.
If your business does not yet have a Web site you are missing a huge opportunity to grow your business.
Primary uses of the Internet cited by respondents were:
· Promoting to prospects (69 Percent),
· E-commerce (57 Percent),
· Providing better customer services (48 Percent),
· Competing with other businesses (46 Percent) and
· Communicating with employees (11 Percent)
The companies that will do best in coming years are those using cutting edge of technology. Tech-savvy companies that recognize this future in business and go online now are in a position to grow with the web, and expand and enhance their sites as the technology matures. Those who fail to embrace this new technology will cease to be effective players in the market place.
Having a Web site is like having several color magazine pages to show the world. Once of the more interesting aspects of the www is the fact that all companies compete on equal ground. The smallest company in the world can have a better appearing Web site than say that of big MNC.
For the small business the Internet is increasingly providing a growing market for their products and services. If you have a small business and are not on the Web you are missing out on an extremely cost effective method to reach a global market place, showcase your products and services 24 hours a day, increase your customer base and increase your profits!
Both customer’s service and order taking are cheaper on the Net. Internet inquiries are two thirds less expensive than telephone queries.
Do not think that Internet is not meant for your organization. Any business that could benefit from advertising could benefit from presence on the Internet. Web is not a replacement of anything. It is to add additional value to your current marketing plans.
Due to the exorbitant cost, advertising World Wide was a game of big business. Now using the World Wide Web small business can offer products and communicate with vendors and suppliers at costs easily affordable.
Internet marketing is the only two-way communication available today unlike other marketing methods. The Web gives commerce unique opportunity to communicate directly with employees and customers around the world. The Web can be a powerful tool for fostering connections building association, delivering information and creating
A Web presence is a lot cheaper than direct mail, and when combined with a direct mail campaign, can greatly amplify results. Send your newsletter or products updates to your prospects electronically in less time and for less cost. You save money on putting, shipping, mailing costs!
Polish your sales materials and products information at a fraction of the cost by making them available at your Web site. Generate leads for your business at a lower cost.
Any one can access basic information about your company 24 hours a day, 7 days a week and get up to the minute information on your products and services. You do not have to pay to employees to “manage” your Internet store. Clients, existing and potential can come and go at their convenience and have fingertip access to your services and products information.
Visitors coming to yours town now can know in advance, from the comfort of their home where and what services and products are available from which firm even before they arrive .
You can at least accept orders for your products online, even if you are not comfortable with credit card transactions, due to security or other reasons.
By using Form on your Web Page you can collect information on the visitors to your site and add them to your regular mailing list.
According to a survey by Price waterhouse, nearly 80 percent of global CEOs think electronic commerce will reshape competition in their industries. The number of people online, the variety of sites and the amount of data available on the Internet has experienced explosive growth and it would seems it is only beginning. By having a Web presence strategy in place during its early stage, you will have a leg up on the competition, instead of lagging behind and eventually loosing business.
Most major and professionally managed companies either have or are planning a Web site, they also think same for others.